The colour scheme for this particular
colour scheme doesn’t seem to be that eye catching, the dominant colour is a
light blue and the majority of the text is orange and a darker blue; and is
spaced out in random areas. But the girl they have put on the front cover is
looking directly at the camera (reader) with a smile on her face suggest that
she enjoys the college, therefore making it a much better place to be; the fact
that it is sunny would also suggest that the college will be bright too and
everyone there is bright and will achieve whatever they want. It would seem
that the magazine is more directed at girls as it is showing off popular
culture among teen girls “GLEE” and “VAMPIRE DIARIES”. Simply having them could
be enough to entice some of the readers in as they would want to read about
something they enjoy.
The masthead is large and yellow and is very dominant in the
top of the front cover and makes it visibly clear that this is a college
magazine. The fact that the colours seem to be soft further proves the point
that this magazine is aimed more at girls in college. It is simple but
effective; although the scheme does look rather mundane it achieves in catching
the audience’s attention by showing the girl being brightly lit by the sun and further
more with the small texts at the side which would want the audience to have a look
inside.

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